Managing Rights on Your WordPress Blog
Managing Rights on Your WordPress Blog
WordPress themes make it easy to get your blog up and running. What they
cannot do for you, however, is help you navigate the tricky waters of managing
the rights to your content. Doing so requires that you spend a little time
learning about the various strategies available for doing so and that you
accept the fact that, inevitably, some of your content is going to be
reproduced without your permission. Here are some of the more technical aspects
of managing content.
Copyright
It's generally accepted that putting a copyright notice on
the bottom of your page for each post does protect you against having that
content used for profit without your permission. Understand, however, that
there are exceptions to this rule. Fair use is a contentious area of the law on
the Internet.
There are certain circumstances where people can reproduce
your content without your permission. You'll want to make certain that you're
aware of this when you get into blogging in the first place. Parody, for
instance, is generally considered acceptable as far as reasons to reproduce
somebody's content. If you're in doubt about whether or not somebody is
violating your copyright on your own material, a copyright lawyer is really the
only one who can answer those questions for you accurately. Study up on all of
this so that you know what to expect when you put your content up on the web.
Creative Commons
Creative Commons refers both to a type of license and the
organization that offers these licenses. They are available for free and you
can utilize a Creative Commons license anywhere on your website, provided it is
an appropriate type of license.
A Creative Commons license is not the same thing as a
copyright. The copyright reserves all of the rights to use that material to
you. If somebody wants to use copyrighted material of yours, they have to
contact you and negotiate that use on a case-by-case basis. Under the Creative
Commons license, you use one of many different options with this type of
license to let people know how they may reproduce your content without having
to negotiate that usage with you individually.
Before you start thinking that Creative Commons licensing
rips off the creator, remember that it can be a powerful form of advertising.
There are literally hundreds of millions of photographs, pieces of music,
written pieces and other forms of original content that fall under Creative
Commons licensing of one sort or another. Explore this option for your blog
content if it seems like something that would serve you well.
Use Without Permission
If you put material up on a blog, go ahead and expect to
find it on sites that you did not give permission to use it and that use it in
a way that implies that you're not even the author. Part of the reason that
this is going to happen is that there are many nations where copyright law is
not acknowledged or enforced and, of course, it would be nearly impossible to
track down the person who actually used your content without permission.
Understand that such usages may not constitute any real loss
for you. Particularly if you are offering your content on a blog where people
can read it for free, you're not losing anything by having it reproduced on
other websites. If somebody does reproduce your content in a way that you
believe violates the law, your best bet is to contact an attorney about the
matter. You may want to contact the webmaster of the offending site, as well,
and tell them that you want it taken down, though this may have varying degrees
of effectiveness, particularly if that webmaster is located outside your home
nation.
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