How To Write An Optimized Post Title for Google, Bing and Yahoo Search Engine?
How To Write An Optimized Post Title for Google, Bing and Yahoo Search Engine?
Post title is responsible to
divert traffic and make an impression on readers mind. So when we will write a
post title then we should consider some imaginative factors that help to write
perfect post title. However you have created creative post title which is not
optimized then your creativity would be valueless.
Now the questions is why we would
write optimized post title? Simply we can say, Optimized post title is required
for Search Engine. Because from Search Engine a blog receive 70% - 80% traffic.
As a Google Blogger first come into our mind about Google Search Engine,
Nevertheless we should not ignore about the importance of Bing and Yahoo. Yahoo is displaying 60 characters
which is more limited number of character on search engine result pages.
It is difficult to write an
optimized post title for Google, Bing and Yahoo Engine. Because their character
limits for post title is different. Google, Bing and Yahoo Engine Displays only
the first 66 Characters of any title. So we have to write our blog post title
different way that both search engine love it. Before learn the tactics of
search engine friendly blog post title we should know the characteristics of
optimized post title.
Earlier Both Google and Yahoo
have different limits for Post titles. Google and Bing Displays only the first
66 Characters of any title while Yahoo displays the first 60 Characters. So
this is an important factor for SERP to display post title.
- Post Title containing no more than 66 Characters for Google and bing Search Engine. Use one liners
- Post Title containing no more than 60 Characters for Yahoo Search Engine. Use one liners
- Title containing simple daily used English words. You don't need to use complex Vocabulary and Average internet user always go for words that sound familiar in search results page.
- Select choice of words from Google AdWord Tool. Don’t try word Tracker.
- Title containing of Search Engine acceptable Special characters. - : ! ? . & % # |
For example
The following title has 83
characters including spaces,
How To Write An Optimized Post Title
for Both Google And Bing/Yahoo Search Engine?
- Google and Bing Will display it like this,
How To Write An Optimized Post Title
for Both Google And Bing/Yah...
- Yahoo will display it like this,
How To Write An Optimized Title
for Both Google And Bi...
Tactics to Write An Optimized Post title for Google, Bing and Yahoo Search Engine
From the above example we have
seen the real scenario of Post title on different Search Engines. So we should
write blog post title thus both Google/Bing and Yahoo Search Engine able to
display post title properly. To do this you have to split the post title into
two section. You have to split post title like Primary and Secondary. Primary
title (for Yahoo) and a secondary title (for Google and Bing). However you must
use most important keywords (that describe the entire content) in Primary title
and in secondary title use simple keyword within 6 characters. Sample below-
In
Google and Bing -> Tactics To Write An Optimized Post Title for Search
Engines Pages
In
Yahoo -> Tactics To Write An Optimized Post Title for Search Engines
So now both search engine would
display the post title very well. And it would help to increase the follow of
traffic. Because Primary title would display on Yahoo Search Engine only because
it contains only 60 characters including space. And in Google and Bing Search
Engine total Post title would be visible because total post title containing 66
characters.
BloggerSpice Search Result on Google Search Engine (66 Characters)
BloggerSpice Search Result on Bing Search Engine (66 Characters)
BloggerSpice Search Result on Yahoo Search Engine (60 Characters)
Hope this tactics would help you
to use optimized post title to increase follow of traffic. If you have any
query related SEO then feel free to leave comments below.
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